Caroline Hsiao
I’m a graphic designer, dancer, and sports enthusiast.

                                      About


Caroline Hsiao

Caroline Hsiao is a graphic designer specializing in branding and creative design, with a strong passion for sports and visual storytelling. She creates meaningful visual experiences that connect people across cultures, believing design is more than aesthetics—it’s a way to bring people closer together.

She is currently a designer at Major League Baseball, specializing in social creative and creating hype graphics for MLB’s official Instagram account. Previously, she worked on the World Baseball Classic(WBC) as a designer, contributing to various localization projects. Combining her passion for design with her love of sports has always been her dream, and she is excited to continue exploring the intersection of both.

She was the creative designer in the social advertising department of Ogilvy Taiwan, responsible for the advertising visuals of many well-known brands such as Volkswagen, Singleton, and Colgate, currently graduated from MFA Communication Design in Pratt Institude.

In addition to design, she is a swimmer, dancer, soccer fan, and parrot lover.

 Experience

  • Major League Baseball (MLB) -Designer
    - Social Graphic Designer (Present)
    Created branded visual content and campaign assets for MLB’s digital and social platforms, collaborating with cross-functional teams to support major events and engage fans through cohesive visual storytelling.

    - Designer, World Baseball Classic
    (Jan 2026 - May 2026)
    Delivered visual design for MLB’s World Baseball Classic (WBC), translating brand guidelines into cohesive international tournament experiences through production-ready environmental graphics, exhibits, retail displays, and event collateral.

  • Ogilvy Taiwan -Social Advertising Creative
    Intern & Part-time. Designed visual advertising content for social media.
  • YMH Studio -Thumbnail Designer
    Designed visually compelling podcast thumbnails for YMH Studio, creating cohesive and eye-catching artwork that enhanced listener engagement and reflected each episode’s theme.

  • Pratt Institute Departmental Scholarship Awards
    2024-2025 Longyear Scholarship

  • Pratt Institide -Graphic Design, Graduate Assistant
    Designed events visual, organize and promote events for graduate students.

  • 2022 Young Ones Student Awards: Shortlisted HAVE SUN FUN Project

  • 2025 Art of Leadership
    Presenting the workshop that helped shape future leaders in the design and art field.


Education


Resume

Contact
carolinehsiao18@gmail.com
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