Caroline Hsiao
International Tournament
- Brand Design
- Environmental Graphic Design
- Exhibition & Pop-Up Experience Design
- Production-Ready Design
MLB Global Design Branding Team:
Creative Director:Jason Yeadon
Design Lead:Julianna Scialabba
Senior Designer:Christina Razza
Designer: Olivia Gon, Caroline Hsiao
The festival of baseball: World Baseball Classic.
For the 2026 tournament, I supported the visual design by collaborating closely with lead designers to shape the on-site fan experience internationally, including Japan, Dominican Republic, Puerto Rico, and Miami.
Delivered visual design for Major League Baseball’s World Baseball Classic (WBC), translating established brand guidelines into cohesive international tournament experiences across stadiums, clubhouses, retail environments, and on-site activations. Including the Produced production-ready designs spanning environmental graphics, exhibits, and event collateral, ensuring consistency and impact at scale across all venues.
Ballpark / Clubhouse / Stadium Exterior / Trophy Stand
Helmet Decal / Jersey Patch / Tokyo Fan Zone Stamp Rally / Community Check & Posters / Pull-up banners
LED screens / Certifications / Directional / Dirt Label / SeatCards